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How Go Media took A Mexican Restaurant in Washington state and turned them into a Viral sensation

Updated: Dec 6, 2024




In today's fast-paced digital landscape, the role of social media in business growth cannot be overstated. From small startups to established brands, entrepreneurs constantly seek innovative ways to leverage social platforms to reach and engage with their target audience. One such success story comes from the heart of Mount Vernon, Washington, where a local Mexican restaurant, COA Mexican Eatery, has risen to prominence with the help of young entrepreneurs, Carlos Gutierrez, Tony Cortez, and their agency, "Go Mode Media."


COA Mexican Eatery, with additional locations in Bellingham and La Conner, faced the common challenges encountered by many businesses during the pandemic. However, instead of succumbing to the pressures of the industry, COA embarked on a transformative journey fueled by creative branding and social media strategies.


Enter Carlos and Tony, 2 visionary entrepreneurs and the masterminds behind Go Mode Media. Recognizing the potential of COA Mexican Eatery's authentic cuisine and cultural experience, Carlos and his team set out to amplify the restaurant's presence and reach through strategic social media campaigns.


One of the most pivotal platforms in this journey was TikTok, where Carlos Gutierrez and his team, under the banner of Go Mode Media, orchestrated a meteoric rise from zero to over 150 thousand followers. Their videos, showcasing COA's tantalizing dishes and vibrant atmosphere, garnered millions of views, with some exceeding 70 million, propelling COA into the national spotlight.


The impact of Go Modes TikTok campaign extended far beyond the digital realm, as COA Mexican Eatery caught the attention of major media outlets. Notably, the restaurant was featured on the Food Network, showcasing its culinary prowess and unique dining experience to a nationwide audience.


Furthermore, COA's social media prowess catapulted the restaurant into the ranks of the most viewed dining establishments in Washington State. Through strategic content creation, community engagement, and influencer partnerships, COA garnered widespread recognition and acclaim, solidifying its position as a culinary destination of choice for locals and visitors alike.


The success story of COA Mexican Eatery, orchestrated by Carlos Gutierrez and Go Mode Media, serves as a testament to the transformative power of creative branding and social media strategies. Their innovative approach not only propelled COA to unprecedented heights of success but also reshaped the way businesses connect with their audience in today's digital age.


As entrepreneurs continue to harness the potential of social media to drive business growth and foster meaningful connections, the journey of COA Mexican Eatery and Go Mode Media Marketing Agency stands as a beacon of inspiration and a testament to the limitless possibilities that await those who dare to innovate and think outside the box.



 
 
 

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